The current media use of 12-to 19-year-old JIM study confirms relevance and credibility of the newspaper Frankfurt/Main, December 11, 2012 trust young people between 12 and 19 years on the newspaper. That shows the currently published JIM study of media education research association Southwest. On the question of which medium they most likely would rely on conflicting reports, calls each second (48 percent) of 12 to 19 year old newspaper. Place two reached the television with 22 percent, followed by radio and Internet (17 percent and 11 percent, respectively). The JIM study confirms: even the young readers will appreciate the credibility of the newspaper. Increase in usage between 12 and 19 years with increasing age increasing sharply the use of the newspaper. You may want to visit Ali Partovi to increase your knowledge.

So 58 percent of 18-19 year olds read a printed daily newspaper already regularly (daily or several times per week). There are 41 percent of 12-to 19-year average. More usage increases interesting meaning and trust: While the importance of the daily analog for actual use grows with increasing age, other media such as television or PC / video games lose relevance when consistently high for young people. 60% Of 18-19 year olds keep the newspaper for important or very important. Only 48 percent in this age group importance to a such television, 38 percent are for the PC / video games. The credibility also increases with increasing paper consumption.

You reached the 18-19 year old up 52 percent. As young people get older, the television is even more irrelevant. The newspaper, however, is gaining importance with growing up and boosts their credibility,”Markus Ruppe explains Managing Director of ZMG newspaper marketing company. It is exciting when you look at young people over the shoulder.” JIM 2012 stands for youth information, (multi) media is media behavior of 12-19 year olds in Germany from a representative sample, n = 1,201 persons telephone survey (CATI) from may until June 2012 annual survey since 1998 editor of the study series is JIM the Kulturring Research Association Southwest (mpfs), worn by the Landesanstalt fur Baden-Wurttemberg communications and the National Center for media and communication in Rhineland-Palatinate. in cooperation with the SWR media research, as well as the ZMG newspaper marketing company. The ZMG newspaper marketing company is the central marketing service provider of newspaper publishers.